Hebei Messi Biology Co., Ltd. stated that in response to the product homogeneity phenomenon in the current Chinese magnesium oxide market, enterprises should strengthen their R&D and innovation capabilities, improve product quality and brand awareness, which is the scientific development way to enhance the core competitiveness of enterprises. Enterprises must also take the path of special products, because in the future market products and services will become more and more segmented, and targeted special products are the mainstream of market development.
At present, the magnesium oxide industry has overcapacity, fierce competition, and serious homogeneous products. Only larger enterprises can maintain small profits. Most of China’s magnesium oxide products are produced by previous processes, and there is a certain gap in quality with foreign magnesium oxide. However, my country’s magnesium oxide has a wider range of applications, while foreign magnesium oxide has a single application. In the case of overcapacity and serious homogeneity in the domestic magnesium oxide market, and weak market demand, the slow growth of magnesium oxide prices is understandable.
Faced with fierce competition in the domestic market, magnesium oxide enterprises should make full use of both international and domestic resources and markets, strengthen international operations, and deepen economic and technological cooperation. Relevant departments should encourage qualified large enterprises to invest in or control joint ventures abroad, and actively attract international advanced magnesium oxide enterprises to invest in domestic magnesium oxide projects and R&D centers, quickly improve quality, and create internationally renowned brands. They should also encourage qualified enterprises to go abroad to build factories in emerging magnesium oxide markets to seize market opportunities.
Hebei Messi Biology Co., Ltd. stated that magnesium oxide enterprises should establish a multi-level team of technical innovation talents that meet the actual needs of the industry, further develop and apply new technologies, new processes, and new equipment with magnesium oxide manufacturing process technology as the core, improve the level and efficiency of comprehensive resource utilization, and thus achieve better and faster magnesium oxide production.